New Zealand Health Research: Research finds emotional attachment to cigarettes to be a barrier in the switch to vaping
Research finds emotional attachment to cigarettes to be a barrier in the switch to vaping
A New Zealand study has found that some people still find quitting smoking difficult, even when vaping is offered as a smoking cessation intervention. The Otago University study involved in-depth interviews with 20 vapers who still smoked traditional cigarettes regularly, in addition to vaping. The researchers wanted to identify why some smokers did not make a full shift to vaping.
Lead author, Dr. Lindsay Robertson, explains that “the main reason this group of vapers didn’t stop smoking completely was a strong attachment to, and a sense of nostalgia for, what they described as ‘real’ cigarettes”. This included emotional attachment to the ritual of smoking, and perceptions of vaping as inauthentic
